Best betting deals for UK punters
Commercial content | New Customers Only | 18+
Online bookmakers who target potential customers based in the UK offer welcome bonuses and promotions for existing customers. This article examines the best betting deals and carries out a betting sites comparison of some of the major brands. Each operator strives to provide great deals and here is a comparison of those on offer from three leading brands at the time of writing at the end of January.
In my opinion, the following brands offer great betting deals for UK punters.
|Best betting sites for Cheltenham||Cheltenham betting offer||Claim the offer|
|bet365||Huge range of sports and markets||Enter the promo code 365BETMAX|
|18+, T&Cs apply|
|William Hill||Bet £10 Get £30 free bets|
New online customers only, min £10 / €10 stake, win only, min odds 1/2, free bets paid as 3 x £10 / €10, 30 day expiry, free bet / payment method / player / country restrictions apply.
||Bet £10, Get £30 in free bets and 30 free spins|
Only available to new customers from UK & Northern Ireland. You must stake £10 or more at single/cumulative odds of Evens (2.0) or greater on your first bet. Free bet balance of £30 credited within 48 hours of your first bet being settled. Free Bets expire after 7 days. E-Wallet restrictions apply. Game restrictions apply. Maximum 30 Free Spins on selected games. Free Spins expire after 7 days.
How we picked our best betting deals
There are several criteria to be considered when assessing the best betting deals. The factors listed below are subjective and the individual may be looking for other benefits when carrying out a betting sites comparison based on the betting deals.
These deals have a number of common features and it depends on personal preference as to which factors are most important. Across the various deals for punters in the UK, the following features can be used for betting sites comparison:
- New customers or existing customers.
- Value of the deal.
- Deposit deal or qualifying bet deal.
- Transparent terms and conditions.
- Easily achievable qualifying and free bets.
- Percentage matched deposit bonus.
- Staking requirements in terms of what must be bet before there is access to the funds.
- Minimum odds requirements for qualifying bets.
- Days between the deposit and qualifying bet and credit of bonus.
- Number of days in which to use free bets before they are lost.
- Percentage odds boost or acca bonus.
The best betting deals will rate highly for these factors which are highlighted after a betting sites comparison.
Other betting deals
I believe that bet365, William Hill and Betfred are amongst the most trusted and established betting operators in the UK. Their reputation and level of service demand that they offer some of the best betting deals.
However, other operators who have UK based customers also invest a lot in providing the most attractive deals and the table below provides betting sites comparison of those operators.
|UK Best betting deals||New customer welcome bonus||Get the deal|
|Ladbrokes||Bet £10 Get £30 in Free Bets|
18+. New UK+IRE Customers only. Promo code 'G30' required. Min first bet £10. Must be placed within 14 days of account reg. £30 credited as 3 x £10 free bets. Not valid with CashOut. Free bet valid for 4 days. T&Cs apply.
|Betfair||Up to £100 in free bets|
New customer offer. Place 5 x £10 or more bets to receive £20 in free bets. Repeat up to 5 times to receive maximum £100 bonus. Min odds 1/2 (1.5). Exchange bets excluded. T&Cs apply
|Matchbook||£10 first bet refund|
New customers only. If your first bet loses Matchbook will refund your stake up to a max of £10. The bet must be placed within 7 days of sign-up. The cash refund will need to be rolled over once at odds of 2.0 or more before it can be withdrawn. Visa and Mastercard deposits only. Refunds paid within 72 hours. 18+. T&Cs apply
|GentingBet||£10 first bet insurance|
New customers only. A qualifying bet is a losing first settled real money single bet of at least £10 or more (at odds of evens (2.0) or greater (or a multiple where each selection is at odds of 2/5 (1.4) or more. Only losing win single part of an E/W bet will qualify. free bet credited within 24 hours of qualifying bet settling and must be used within 14 days. free bet stake not included in returns. Full T&C’s apply.
Best betting deal: Ladbrokes
The current Ladbrokes welcome offer for new customers gets the vote as it is the most attractive of many currently available deals. It is a 400% matched bet bonus because the free bets are four times the value of the qualifying bet.
- There are no turnover requirements and the odds restrictions are not too excessive.
- There are good windows in which to place the qualifying bets and use the bonus.
- The terms and conditions are transparent and easily achievable. In summary, Ladbrokes leads the way for the best betting deals for UK customers.
- The deals offered by the other three operators have some of the positive features of the all deals but also some features that negate some of the benefits.
- The Ladbrokes offer combines all the most important factors to take into account when identifying the best betting deals.
Best existing customer deals: Betfred
In my opinion, Betfred offers the best range of betting deals for new customers. All the major online bookmakers have a sign-up offer but the quality and quantity of the best betting deals for existing customers vary.
Ladbrokes promotions are mainly bookmaker features such as Best Odds Guaranteed on UK and Irish horse racing rather promotions that are quantifiable. Bwin and LeoVegas do not offer anything outstanding for existing customers which means that Betfred has the best combination of bookmaker features and measurable concessions and bonuses.
Types of sports betting deals
There are several different types of sports betting deals and operators combine a number of variations in their efforts to prove the deals. Here is a brief explanation of the current sports betting deals and the terms and conditions that apply for each type:
Deposit matched bonus
This type of bonus generally is only available for new customers and existing customers are not eligible. The bonus is related to the first deposit and not linked to any bets. For example, if a deposit of £10 earns a £40 bonus this is a 400% deposit matched bonus. These bonuses are factors in carrying out a betting sites comparison.
Free bets are on offer with some operators for new and existing customers and these would rank amongst the best betting deals. Customers must place qualifying bets in a certain time period at minimum odds. Once the bets have been settled the free bets are credited and must be used within a certain number of days. The free bet stake is not included in any winnings from the free bets.
Existing customers can receive a profit boost for certain types of bet. The most popular version is enhanced returns for winning accumulator bets. Usually, the bet must contain five selections or more at minimum odds. There is a range of boosts depending on the number of selections in the multiples bet. Profit boosts are either paid in the form of free bets or betting funds.
Some operators offer enhanced odds for one single outcome of a sporting event. These offers are usually related to major televised football matches so are seen as some of the best betting deals. There is a maximum stake and extra returns are paid as free bets or betting cash. Any winnings from the free bets do not include the free bet stake and the free bets are lost if not used within a specified number of days.
FAQ about sports betting deals
How should I choose a betting deal that suits me?
Every deal is different. Finding it involves perfect timing under amazing circumstances. You should focus on a combination of factors such as value and staking restrictions so you should take all the factors into account when choosing the deals you like.
What are the different type of betting deals available?
Bookmaker features such as Best Odds Guaranteed, free bets, deposit matched bonuses, enhanced odds and insurance against a losing bet.
How do betting deals vary from one to another?
Each of the deals has specific terms and conditions related to staking, odds and qualifying periods to use benefit from the deals.
Do all betting sites have promo offers?
All the major UK betting brands offer bonuses and concessions to new and existing customers.